About

Team SoMo:

A friendly bunch of thinkers and makers who don't like having their photos taken.

  • Sarah-Anne

    Sarah-Anne

    Motion Designer. Book enthusiast. Collector of all hobbies and tiny trinkets

  • Simon

    Simon

    Strategic Partner. Girl dad. Hockey goon. Currently in the biscuits.

  • Sarah

    Sarah

    Design Director. Gig queen. PB chaser. Rookie jeweller.

  • Stephen

    Stephen

    Creative Partner. Cinnamon buns by day. Paper mâché by night.

How we design:

  • Uncharted
    horizons

    Better, unexpected, thinking comes from being open to other worlds. We approach yours with an explorer's unfiltered curiosity. Excited. Naive. Eager to discover. And with the knowledge of every other world we've encountered along the way.

  • Reveal singularity

    Peek at things sideways. Bend and break assumptions. Sweat the data. Find all the edges of opinion. Then distil what's useful. We reveal that one singular idea that speaks to your core you. It takes all the complexity, nuance and detail and impossibly, but effortlessly joins it all up.

  • Practical
    Magic

    No, not the 90's movie.

    Beauty and function are not competing voices or a trade-off to be made. They should mutually enhance an idea.

    We craft and refine design that not only works in the real world, but forms deeper connection with the people in it.

Who we collaborate with:

We collaborate with a diverse range of organisations and industries. From global powerhouses, NGO’s and charities, to early founder ventures.

That’s how the magic happens – learning from those with wide ranging skills, unique perspectives and cultures, to shape our knowledge and creativity. Forming lasting relationships for impactful work.

- Arts Council England

- AXA Investments

- BBC

- The Breakfast Club

- Day One Trauma Support

- Design Council

- Global Witness

- Heart Research UK

- Jason's Sourdough

- Leeds BID

- Proctor & Gamble

- Quorn

- Royal Mail

- Sunsave

- Unilever

- Vanden Recycling

- Yorkshire Building Society

A founder friendly model:

Brand is equity.

In the early days of a start-up brand is often becomes a blindspot. Founders are naturally torn in every direction, lacking the time or resource to invest in brand. We understand that this it the pivotal point where clarity and distinction are the foundations for success. For founders and investors, we’ve developed two models:

1. Fractional brand leadership

We embed ourselves as plug-in leaders. On the inside with you. Understanding the challenge and ambition. We can sharpen positioning, narrative and identity. Turning the vision into real equity and growth.

2. Equity for service

Rather than a traditional agency model, we offer total brand leadership in exchange for equity. So ambitious founders can access brand leadership from day one without overhead. Forming a stronger collaboration of longevity and shared goals.